Sales cadence
A sales cadence is the rhythm of outreach attempts across channels over a period of time. The terms cadence and sequence are used interchangeably; cadence tends to emphasise timing and spacing, sequence the specific steps.
A sales cadence is the rhythm of outreach attempts across channels over a period of time. The terms cadence and sequence are used interchangeably; cadence tends to emphasise timing and spacing, sequence the specific steps.