Proof Points
- Overall performance summary
- Step funnel chart
- Channel performance
- Source performance
- Workflow performance
- Email performance panel
How It Works
- Open a campaign
- Go to Analytics
- Read the funnel, then the channel and source breakdowns
Intelligence
See exactly where the sequence loses people
Step funnel, channel performance, source performance and email results, per campaign.
Benefits
Find the step that's leaking
A campaign underperforming by twenty percent is almost always one step underperforming by eighty. The funnel chart shows which.
Compare channels honestly
Reply rates by channel, on the same campaign, against the same audience.
Sources compared
Leads from a scraper and leads from a webhook behave differently. See which source is worth more.
Frequently asked questions
Does it show per-rep performance?
That's in Team Analytics.
Can I compare campaigns?
Open each one; a cross-campaign comparison view is on the roadmap.
Is email open rate included?
Yes.
