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Lead statuses

Customise the statuses you move leads through, and which ones count as finished.

Updated 23 September 2026

Go to Settings → Lead Statuses. Drag statuses to reorder them, rename or recolour your own, hide built-in ones, and add new ones. Then click Save changes.

Built-in statuses

Active: New, Contacted, No Answer, Callback and Other Contact.
Finished: Interested, Not Interested, Competitor, DNC, Qualified, Bounced and Completed.

Finished (terminal) statuses treat a lead as done, so they drop out of active queues. “New” can’t be hidden.

Tip. The Status changes workflow trigger starts an automation whenever a lead moves to a status.
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